To attract the attention of potential clients and allow your followers to find you easily, you must have a tidy, well-organized profile and an attractive strategy.
Profile Image: According to Linkedin guidelines, the optimal size is 300 x 300 px.
Personal cover image: 1128 x 191 px.
Company logo: 300 x 300 px.
Cover image for company pages: 1128 x 191 px.
Post image: 1128 x 376 px.
Best Times and Days to Post on LinkedIn
Although there is no perfect formula for any social network, LinkedIn is the most professionally used Social Network of all, and it is normal that the best time to publish is on weekdays and in the morning.
This is a generality, since it is the moment in which we are in the office when we visit this social network.
The most recommended hours according to our experience and the information on the Internet we can say that they are:
The best days to post on LinkedIn are Tuesday, Wednesday, and Thursday.
The best times to post on LinkedIn are between 10:00 am and 11:00 am local time.
While the worst hours are Saturdays, Sundays and weekdays after noon.
When we apply reality depending on the sector, this data may vary, even on the weekend you can have good results with your publications and expansion of contact networks.
From the professional side, we always recommend starting by following a strategy and at the end of the month analyzing the results and metrics obtained. There you can make the necessary changes to your RRSS content calendar.
Check the metrics and reports of your social networks at the end of the month!
Do you want to help your business grow but don’t know how? Here we will share the best ways to know the results of your publications on Social Networks.
The key to making the most of RRSS is to analyze and listen to what users say about you and your competitors.
The information you get from social media analytics tools will help you determine which strategies work best for you. Also, in this way you will be able to realize what things need adjustments and where to focus your time, your effort and your budget. The best tools will also help you create reports.
You will find different tools to carry out these analyzes and metrics, some are free and others are paid. And in many of them you will be able to see more or less complete metrics depending on whether you use the Pro version or the free version.
You can also carry out the analysis from the Linkedin Page Analytics page, a completely free tool, but from which you must be an administrator of the LinkedIn Company.